The idea of Tirade Cycling Wear came as a vision while mashing out a long ride in the mid-day, August heat of Texas. You don't ride during the 108° heat of a Texas summer…unless you are red ass.
The short story is, we were riding in the heat to train for a century ride.
The truth is, we are out there, pushing ourselves everyday, upcoming race or not.
We ride to prove we still have what it takes.
We ride for the joy of the outdoors and losing ourselves in the moment.
We ride because we are red ass!
We call our company Tirade because the word embodies the long torrent of intemperate, vituperative, and harshly censorious language our legs express as we ride.
The Mandrill is our mascot because, well, mandrills are red ass!